Navigate the AI transformation with clarity and confidence
We're living through a paradigm shift. AI is reshaping how we work, but the biggest challenge isn't technological—it's human. Understanding your AI archetype helps you navigate this transformation with purpose, reduce conflict with colleagues, and make decisions that align with your values.
People respond to AI according to deep-seated values, motivations, and practical needs. Some see adventure and opportunity. Others see risk and disruption. Most see a complex mix of both.
Your archetype reveals your natural approach to AI adoption—and more importantly, how to work effectively with people who see things differently. In times of rapid change, this understanding becomes essential for both individual success and organizational harmony.
Research-Based: This framework draws from leading research in technology adoption (Rogers, UTAUT), behavioral science, and digital transformation literature. It's designed as both a diagnostic tool for self-understanding and a practical guide for better collaboration.
Takes 5 minutes • Research-based insights • No email required
From The Innovator who sees adventure to The Guardian who prioritizes safety—each archetype brings essential perspectives to AI adoption.
Sees AI as a frontier for scientific inquiry and intellectual rigor. Values research, empirical evidence, and robust theoretical frameworks.
Engage in pilot design, assessment, and lessons-learned reviews. Leverage their expertise to set up meaningful metrics and success criteria.
Approaches AI through the lens of competitive advantage, business value, and organizational transformation. Focused on aligning AI initiatives with mission, ROI, and market realities.
Involve in roadmap and business case development. Pair with values-driven archetypes to ensure plans are both profitable and principled.
Centers human wellbeing, agency, and dignity. Sees AI as a tool for human flourishing, not a replacement for human value.
Invite into user research, change management, and communication planning. Recognize their advocacy for meaning and wellbeing.
Values practicality, incremental progress, and evidence-based action. Focused on what works 'on the ground,' not just in theory or vision.
Make part of implementation, feedback, and continuous improvement cycles. Empower them to surface blockers early.
Focuses on risk management, safety, security, and governance. Prioritizes regulation, compliance, and robust oversight to prevent harm.
Involve from the start in risk assessment and policy creation. Give them real decision rights in solution-finding.
Prioritizes fairness, equity, and justice in all aspects of AI. Focused on ensuring access, preventing bias, and protecting the vulnerable.
Invite to review design, hiring, and deployment plans for inclusion. Use their insights to address bias or access barriers.
Sees AI as an adventure and a lever for transformative change. Motivated by curiosity, creativity, and the drive to be first.
Encourage experiments and create space for safe piloting. Pair with operational partners to scale impact.
Guided by environmental and resource stewardship. Focused on ensuring AI is sustainable and ecologically responsible.
Include early in decision-making. Let them help shape sustainable policies and evaluate environmental tradeoffs.
Driven by curiosity, upskilling, and the desire to build AI literacy. Acts as a bridge between developers, decision-makers, and end-users.
Engage in onboarding, internal communications, and change management. Recognize efforts to build AI-ready organization.
Ensures AI moves from pilot to real-world use. Focuses on implementation, monitoring, and continuous improvement.
Empower with authority and cross-functional access. Invite into both planning and rollout phases.
Approaches AI with critical lens, motivated by self-preservation, skepticism, or deep questions about value and risk.
Acknowledge legitimacy of skepticism. Invite into structured evaluation and provide clear, transparent answers.